Sunday 9 September 2007

How is the masculinity and femininity of characters portrayed in superheroes, with close reference to "Heroes"

Media Language – high key light creates a realistic effect
Costumes – characters do not wear typical superhero outfits e.g. the cape

Ideology – How women are portrayed as weaker or subordinate, main characters being male, and the president taking on the alpha male role.

Genre – superheroes – action – sci fi - fantasy (hasn’t got the typical love story)
Unlike other films/programs it does not have just one hero, as many of the characters have super powers.

Representation – Both men and woman, only two main female characters, however the main focus is on the “cheerleader.” However the masculinity is emphasised more in the male characters Peter Petrelli, who has powers such as flying, super strength, and can absorb other peoples powers. Propps theory has been used in the sense that there is a villain, however there is not just one hero.

Audience – 16 – 30 year olds as primary target audience, as heroes has many adult themes ( multiple personality) There may be more male viewers as the genre is superheroes appealing to them more.

Institution – Heroes was first aired in the USA on NBC, which is a large institution, created by Tim Kring.

Narrative – Heroes is a TV series, and does not really have a linear narrative structure, as at the end of each episode there is an enigmatic ending. There are also flashbacks, and characters go back in time, therefore it does not follow Todorovs narrative structure.
Social - deals with more contemporary issues such as Isaac who can paint the future, similar to “The man who predicted 9/11 – Nostradamus”
Double personalities – schizophrenic

Historical -

Economical – high budget program produced in the USA

Political – The role of the president, and corruption, e.g. when votes being changed in order to slant the win.

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